About T. Rains
Traver Rains, of Heatherette fame, is debuting his new T. Rains collection which features jackets, hoodies, t-shirts, tanks & swimwear. His "Cowboy and Indian" inspired designs were influenced by Rains' days as a cowboy and the Western culture he was raised in.
Traver grew up on a fourth generation horse ranch in Simms, Montana. He later moved to Dallas where he received a degree in Economics and International Business from SMU. After graduating Traver found himself in New York City training horses at the Chelsea Piers where he first met club kid, Richie Rich. Together the duo founded the fashion label, Heatherette and dressed the likes of Madonna, Naomi Campbell, Gwen Stefani, Paris Hilton, Mariah Carey, Aerosmith, and Britney Spears.
Traver Rains, has also introduced a new label, T. Rains. His collection is a series of silkscreened t-shirts, tanks, and hoodies sold in exclusive boutiques and online. Traver presents a wearable and affordable collection reminiscent of both his western roots, a flair of pop art and some quirky humor.
Traver grew up on a fourth generation horse ranch in Simms, Montana. He later moved to Dallas where he received a degree in Economics and International Business from SMU. After graduating Traver found himself in New York City training horses at the Chelsea Piers where he first met club kid, Richie Rich. Together the duo founded the fashion label, Heatherette and dressed the likes of Madonna, Naomi Campbell, Gwen Stefani, Paris Hilton, Mariah Carey, Aerosmith, and Britney Spears.
Traver Rains, has also introduced a new label, T. Rains. His collection is a series of silkscreened t-shirts, tanks, and hoodies sold in exclusive boutiques and online. Traver presents a wearable and affordable collection reminiscent of both his western roots, a flair of pop art and some quirky humor.
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